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a{color:inherit;text-decoration:none;font-size:.69rem;letter-spacing:.11em;text-transform:uppercase}.nav-cta{padding:.8rem 1.1rem;border:1px solid rgba(255,255,255,.45)}.nav-cta span{color:var(--orange);font-size:1.1rem}.hero{min-height:100svh;background:#08080a;color:white;position:relative;overflow:hidden;display:flex;align-items:flex-end;padding:0 5.5vw 12vh}.hero-copy{position:relative;z-index:2;max-width:720px}.eyebrow,.section-label{font:500 .67rem/1.3 'DM Mono',monospace;letter-spacing:.12em;text-transform:uppercase}.eyebrow{display:flex;align-items:center;gap:.7rem;color:#e5e0d8}.eyebrow i{display:block;width:33px;height:1px;background:var(--orange)}h1,h2,h3,p{margin-top:0}h1{font-size:clamp(4.3rem,9.8vw,10.5rem);line-height:.78;letter-spacing:-.085em;margin:2.3rem 0 2.5rem;font-weight:800}em{font-family:'Playfair 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9vw;background:#e8e2d9}.quadros-head{display:flex;align-items:end;justify-content:space-between;margin-bottom:4rem}.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:1rem}.card{min-height:420px;background:#191818;color:#f2eee7;padding:2rem;display:flex;flex-direction:column;justify-content:space-between}.card.orange{background:var(--orange)}.card small,.card>b{font:500 .58rem 'DM Mono',monospace;letter-spacing:.08em}.card h3{font-size:clamp(1.8rem,2.5vw,3rem);line-height:.92;letter-spacing:-.06em;margin:2rem 0 auto}.card p{font-size:.9rem;line-height:1.6;color:#d9d2ca}.orange p{color:#32130b}.brands{padding:11vw 9vw;display:grid;grid-template-columns:1fr 1fr;gap:9vw}.brands-copy p:not(.section-label){color:#d2cbc1;line-height:1.7;max-width:400px;margin-top:2.6rem}.brands-list{border-top:1px solid var(--line);align-self:end}.brands-list div{padding:1.3rem 0;border-bottom:1px solid var(--line);font-size:.8rem;letter-spacing:.06em}.brands-list span{font:500 .64rem 'DM 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@media(max-width:760px){.topbar{height:64px;padding:0 5vw}.topbar nav,.nav-cta{display:none}.hero{padding:0 6vw 11vh;min-height:730px}.hero-photo{width:100%;opacity:.75}.hero-wash{background:linear-gradient(0deg,rgba(8,8,10,.92) 0%,rgba(8,8,10,.25) 80%)}.hero-copy{padding-bottom:3rem}.hero-wave{right:4%;transform:scale(.66);transform-origin:right bottom}.scroll-note{display:none}.manifesto{padding:20vw 7vw 13vw}.manifesto-grid{grid-template-columns:1fr;gap:2rem;margin:3rem 0 4rem}.stats{grid-template-columns:1fr 1fr}.stats div:nth-child(2){border-right:0}.stats div:nth-child(3){border-top:1px solid var(--line)}.stats div:nth-child(4){border-top:1px solid var(--line);border-right:0}.stats strong{font-size:3rem}.gustavo-section,.table-section,.editorial,.brands{grid-template-columns:1fr}.gustavo-section{min-height:0}.gustavo-photo{height:560px;min-height:0}.gustavo-copy,.table-copy,.editorial-copy{padding:18vw 8vw}.format{padding:18vw 7vw}.format-intro{grid-template-columns:1fr;padding-bottom:2.5rem}.format-intro>p:last-child{justify-self:start;margin-top:1.5rem}.timeline li{grid-template-columns:18% 1fr}.timeline div{grid-template-columns:1fr;gap:.7rem}.table-image{height:410px}.frames{padding:18vw 5vw 13vw}.frame-head{margin:0 3vw 3rem}.frame-grid{grid-template-columns:1fr}.frame-wide{min-height:430px}.frame{min-height:280px}.editorial-visual{order:0;height:350px}.pillars div{grid-template-columns:1fr;gap:.35rem}.quadros{padding:18vw 7vw}.quadros-head{display:block;margin-bottom:2.5rem}.quadros-head h2{margin-top:2rem}.cards{grid-template-columns:1fr}.card{min-height:330px}.brands{padding:18vw 8vw;gap:3.5rem}.finale{height:680px}.finale>img{object-position:70% center}footer{gap:1rem;flex-wrap:wrap;padding:1.2rem 6vw}.hero-meta{font-size:.55rem} }

footer{gap:1rem}footer a{color:#bcb4aa;text-decoration:none;max-width:250px;text-align:center}

.tv-ecosystem{padding:10vw 9vw 8vw;background:#e8e2d9}.tv-intro{display:flex;justify-content:space-between;align-items:end;gap:2rem;margin-bottom:4.4rem}.tv-intro h2{font-size:clamp(2.7rem,5.2vw,6rem);line-height:.94;letter-spacing:-.065em;margin:0;text-align:right}.tv-cards{display:grid;grid-template-columns:1fr 1fr;gap:1.2rem}.tv-cards article{background:#111012;color:#f2eee7;padding:2.1rem;min-height:345px;display:flex;flex-direction:column}.tv-cards article:last-child{background:var(--orange)}.tv-cards span,.tv-cards b{font:500 .6rem 'DM Mono',monospace;letter-spacing:.1em}.tv-cards h3{font-size:clamp(1.8rem,3.3vw,3.7rem);line-height:.9;letter-spacing:-.065em;margin:2.3rem 0 auto}.tv-cards p{max-width:430px;color:#d4cdc4;line-height:1.65;font-size:.94rem}.tv-cards article:last-child p{color:#3d160c}.tv-note{font:600 clamp(1.15rem,1.7vw,1.55rem)/1.38 'Playfair Display',serif;max-width:710px;margin:4rem auto 0;text-align:center;color:#a64621}.brands-list div{padding:1.25rem 0;border-bottom:1px solid var(--line);display:grid;grid-template-columns:40px 1fr;column-gap:.8rem}.brands-list span{font:500 .64rem 'DM Mono',monospace;color:var(--orange)}.brands-list b{font-size:.76rem;letter-spacing:.06em}.brands-list small{grid-column:2;color:#c9c2b8;font-size:.78rem;line-height:1.45;margin-top:.4rem}

@media(max-width:760px){.tv-ecosystem{padding:20vw 7vw 13vw}.tv-intro{display:block;margin-bottom:2.7rem}.tv-intro h2{text-align:left;margin-top:2rem}.tv-cards{grid-template-columns:1fr}.tv-cards article{min-height:290px}}

@media(max-width:760px){.eyebrow-copy{max-width:230px;line-height:1.5}.eyebrow i{flex:0 0 20px}}

.tv-cards{grid-template-columns:repeat(3,1fr)}.tv-cards article:nth-child(2){background:var(--orange)}.tv-cards article:nth-child(2) p{color:#3d160c}.tv-cards article:nth-child(3){background:#74551d}.tv-cards article:nth-child(3) p{color:#f0dec0}.market{padding:10vw 9vw}.market-head{display:flex;align-items:end;justify-content:space-between;gap:2rem;margin-bottom:4rem}.market-head h2{font-size:clamp(2.7rem,5.2vw,6rem);line-height:.94;letter-spacing:-.065em;margin:0;text-align:right}.market-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:1.2rem}.market-grid article{padding:2.5rem;background:#242225;min-height:390px}.market-grid span{font:500 .6rem 'DM Mono',monospace;letter-spacing:.1em;color:var(--amber)}.market-grid ul{padding:0;margin:2.5rem 0 0;list-style:none}.market-grid li{color:#d1cbc3;padding:1rem 0;border-bottom:1px solid var(--line);font-size:.98rem;line-height:1.4}.market-new{background:#e9501b!important;color:#170b08}.market-new span{color:#401308!important}.market-new h3{font-size:clamp(1.7rem,2.8vw,3.4rem);line-height:.98;letter-spacing:-.06em;margin:2.6rem 0}.market-new p{line-height:1.6;max-width:650px}.humor-commercial{padding:10vw 9vw;background:#ddd4c8;display:grid;grid-template-columns:.65fr 1.35fr;gap:5vw;align-items:start}.humor-stamp{font:500 .67rem 'DM Mono',monospace;letter-spacing:.12em;color:#a64621;border:1px solid #a64621;padding:1rem;width:max-content}.humor-copy h2{font-size:clamp(3rem,5.6vw,6.6rem);line-height:.88;letter-spacing:-.075em;margin:2.2rem 0}.humor-copy>p:not(.section-label){max-width:690px;font-size:1rem;line-height:1.72}

@media(max-width:760px){.tv-cards{grid-template-columns:1fr}.tv-cards article{min-height:280px}.market{padding:20vw 7vw 13vw}.market-head{display:block;margin-bottom:2.7rem}.market-head h2{text-align:left;margin-top:2rem}.market-grid{grid-template-columns:1fr}.market-grid article{min-height:0;padding:1.7rem}.humor-commercial{padding:20vw 8vw 13vw;grid-template-columns:1fr;gap:3rem}}

@media(max-width:760px){body{overflow-x:hidden}.manifesto h2{font-size:2.45rem}.tv-intro h2{font-size:2.45rem}.tv-cards article{width:100%;min-width:0;overflow:hidden}.tv-cards p{overflow-wrap:anywhere}}

/* Atualização visual: Gustavo em movimento e cenário de TV em camadas. */
.gustavo-in-motion{padding:9vw;display:grid;grid-template-columns:.8fr 1.2fr;gap:7vw;align-items:center;overflow:hidden}.motion-copy h2,.scenery-copy h2{font-size:clamp(3.1rem,5.7vw,6.6rem);line-height:.88;letter-spacing:-.075em;margin:2.3rem 0}.motion-copy>p:not(.section-label),.scenery-copy>p:not(.section-label){max-width:470px;color:#d3ccc2;font-size:1rem;line-height:1.72}.motion-notes{display:flex;flex-wrap:wrap;gap:.55rem;margin-top:2.4rem}.motion-notes span{font:500 .59rem 'DM Mono',monospace;letter-spacing:.08em;border:1px solid var(--line);padding:.55rem .65rem;color:#e8e0d7}.motion-gallery{display:grid;grid-template-columns:1.15fr .85fr;grid-template-rows:1fr 1fr;gap:1rem;min-height:600px}.motion-gallery figure{margin:0;overflow:hidden;background:#251d1c}.motion-gallery img{width:100%;height:100%;object-fit:cover;display:block;transition:transform .7s ease}.motion-gallery figure:hover img{transform:scale(1.035)}.motion-main{grid-row:1/3}.motion-main img{object-position:64% center}.motion-kick img{object-position:63% 38%}.motion-live img{object-position:55% 35%}.scenery-architecture{display:grid;grid-template-columns:1.15fr .85fr;background:#141315;color:var(--paper);min-height:760px}.scenery-image{overflow:hidden}.scenery-image img{width:100%;height:100%;object-fit:cover;filter:saturate(.78) contrast(1.04)}.scenery-copy{padding:9vw 7vw}.scenery-points{display:grid;gap:0;margin-top:3.4rem;border-top:1px solid var(--line)}.scenery-points b{padding:1rem 0;border-bottom:1px solid var(--line);font:500 .65rem 'DM Mono',monospace;color:var(--orange);letter-spacing:.07em}.scenery-points span{color:#ded6cd;margin-left:1.1rem;letter-spacing:.08em}@media(max-width:760px){.gustavo-in-motion,.scenery-architecture{grid-template-columns:1fr}.gustavo-in-motion{padding:20vw 8vw 13vw;gap:3rem}.motion-gallery{min-height:580px;grid-template-columns:1.1fr .9fr;gap:.65rem}.motion-main img{object-position:67% center}.scenery-architecture{min-height:0}.scenery-image{height:360px}.scenery-copy{padding:18vw 8vw}.scenery-copy h2,.motion-copy h2{font-size:2.7rem}.scenery-points{margin-top:2.5rem}}